Independent creative studio
We create brands with strategy, personality and coherence, and we build relevant communication for them. We bring together design, branding, art direction, conceptualization and copywriting so your brand looks good and says what it needs to connect with the people you care about.
Name creation
A name is the first thing people learn about your brand, and what they remember most. We develop original names that are easy to pronounce, meaningful and able to grow, for brands, products and services. We present several proposals, each with its creative rationale, so you can choose with arguments and not just on intuition.
Brand design
Your brand needs an image that is understood at first glance, makes an impact and is memorable. We design logos and visual identities that translate your essence into a graphic language of its own, one that people recognize. We start from strategy, not just aesthetics.
Brand system
A strong brand is built on consistency. We define the rules that make your brand look the same everywhere, from logo versions and usage to the color palette, typographic hierarchy, graphic resources and applications. We deliver a clear, documented system that protects your identity, speeds up the production of new pieces and lets any person or team communicate your brand with no margin for error.
Brand personality
Just as your brand has an image, it also needs a voice. We define how it thinks and how it speaks, with its purpose, mission, archetype, tone of voice, language style and communication guidelines. That way, everything your brand says sounds authentic, coherent and easy to recognize.
Campaigns and pieces
A well-built brand has to go out into the world. We conceptualize and produce campaigns, ads, graphic pieces, social media content, carousels, scripts for reels and videos, and sales materials. Every piece is born from an idea, respects your identity and is designed to deliver results.
You decide how far to go. We work by project and adapt the scope to what you really need, with no rigid packages. You will work directly with the two of us throughout the process and, when the project calls for it, we bring in specialized collaborators.
Graphic design, branding and art direction
Graphic designer with more than 19 years of experience creating and building brands. She worked at the Grey Colombia and TBWA Colombia agencies, was lead designer at Loaz Brand Design Management and art director at Corporate Colombia. Based in Bogotá.
Creative direction, conceptualization and copywriting
Creative director and copywriter with more than 20 years at agencies in Mexico City, Bogotá and Medellín, including Wunderman, Publicis, REP/GREY and Sancho BBDO. As creative director at REP/GREY he earned several Effie Awards for Tigo and a Cannes Lions 2017 shortlist. Based in Envigado, near Medellín.
Tell us what you have in mind and we will help you shape it.